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Lavazza redesign cup graphic

NAMING, VISUAL IDENTITY, PACKAGING RANGE DESIGN

To go forwards, we first go back… To celebrate 120 years of Lavazza we found visual inspiration in the archives. Cropped engagingly by the iconic Lavazza cup, a collection of slim tins has been followed with a collection of individual cups. Each captures a moment in time for the brand.

New Lavazza logo design
Lavazza rebrand signature graphic
New Lavazza coffee tin designs
Lavazza printed coffee cup design
Lavazza redesign coffee cups
ALESSANDRO ABIS MARKETING R&G ITALIA

“Once again, please bring this well-deserved praise to the creative team and to all involved in the project”

Project awards
RICOLA
DUNHILL D
SOFITEL
MONKEY SHOULDER
MORE WORK
MORE WORK
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